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MLM Success Tip : How NOT To Sell Your Prospects

Ok - let's set the stage. Let's pretend you've got some sort of system in place that creates leads for your network marketing opportunity.

Maybe you've captured the information of your prospect using a lead capture page on the internet. Or maybe you had them listen to a "sizzle call" of some sort and then leave their contact information.

Regardless of how you got their information, your prospect has expressed an interest and they are waiting to talk to you and learn more about your program.

Yup, that's right...you've now got to "sell" your prospect on joining your opportunity.

Just to let you know, the reason I even bring this entire topic up is because not too long ago I expressed an interest in buying some expensive software for an mlm program I was thinking about building and the guy on the other end of the phone did a HORRIBLE job of "selling" me.

I want to make sure that you don't make the same mistakes that he did when you’re trying to “sell” people into your network marketing opportunity.

My experience with this software sales man was so bad that it actually reminded me of a encounter I once had with a gentleman who was trying to "sell" me on joining his network marketing company.
What made both of these experiences soooo horrible?

Simple, they wouldn't shut up!

The second I got on the phone they started telling me all this stuff about
- Here's why my stuff is the best
- No one else can do what I can do
- Here's why the competition is garbage

- blah blah blah

They didn't let me get a word in at all! And they didn't even ask me ONE question…So, why's this so bad? Because generally speaking, people don't care how much you know until they know how much
you care. AND, people usually won't buy from you if they don't like you.

Besides, "selling" is really about problem solving, and you can't solve someone’s problems if I don't know what the problems are.

These 2 gentlemen had it so WRONG that in both cases I was actually on the other end of the phone rolling my eyes, surfing the net, and just saying "uh-huh" every couple of minutes. I wasn't even listening to them! But they just kept on talking.

So here's the biggest piece of advice I can give you for when you've got a prospect on the phone…
ASK TONS OF QUESTIONS! This not only shows them that you care but it also allows them to tell you
what's important to them.

Once you know what's important to them, then you'll know what to focus on. Ask them about everything you can think of:
- how much they want to make
- past business experiences
- how much effort they're willing to put into the business
- kids, family, & other personal stuff (this builds rapport)
- what they're goals are
- etc...

Now, I don't want you to get to the point where you're just asking questions and you aren't leading them down the path that will end in them joining your company. Remember to stay on point but also remember that your "job" is to find out how you can help them.

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