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Chris Herrmann's Articles in Marketing Show All|Display Category|Title|Newest|Oldest Recognition! What's In A Name? Cameron Timpson is CEO of a medium-sized electronic assembly operation. He makes a point of making a weekly recognition award to the best assembler on the factory floor. "Today," he shouts to the gathering crowd "it is Lavinia Argot's turn" and he turns to her to present her prize. Her mouth is smiling but her eyes are not. "My name's Davina Urquhart" she whispers. Cameron smiles and tells her not to worry about it. The ability to connect with people at a personal level is...

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