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Kelly Robbins's Articles in Niche Marketing

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6 steps to eliminate your fear in choosing a niche Many people stuggle with the notion of narrowing a niche. This fear is universal. It doesn't just apply to copywriters. And it doesn't just apply to the healthcare industry. Many people are afraid that there's not enough work in one specific industry, or that they will turn away potential clients by being too specific in who they work with. Stand on the Rooftop and Declare Your Niche! Declare a niche. Easier said than done for many of us! If you're having a hard time building a client base or are tired of working harder than you need to every time you do get a client because they have unique needs, than you need to pick one specific area to be an expert in.

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