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Paton Jackson's Articles in Other Shopping Show All|Display Category|Title|Newest|Oldest Chanel 5 And Other Perfumes Naming Have you ever thought about the names of the perfumes? Why each of them has its specific own name? Is it a spontaneous decision to name a perfume “JOY”, “Shalimar” or “CHANEL N’ 5” ? Why N’ 5 and not N’ 6 , N’ 7 or N’ 8? “Perfume”, says Sophia Grosjman, IFF’s star perfumer, “is a promise in a bottle”. We want to believe. We crave to be prettier, richer, sexier and happier than we are. Perfume speaks more to our vulnerabilities than to our strengths. Consider the labels on...

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